May 17, 2023
We have known this grouping was from 1957 into the 1960s. Here’s a feature from WWD in 1960. Over the course of the years, the design […]
- All
- Advertising and Marketing
- As Seen In Vogue
- Banks
- Barware
- Belt Buckles
- Book Updates
- Bracelets
- Brooches
- Charm Bracelets
- Chatelaine
- Chatelaines
- Compacts
- Company Corporate History
- Company History
- Costuming
- Designer History
- E.A. Bliss
- Earrings
- Famous Jewelry Wearers
- Fashion Tips
- Figurals
- Giftware
- Guess The Designer Jewelry History Quiz
- Hair combs
- Hand-carved Manufacturing Technique
- Jewelry Collection
- Jewelry History
- Library Purchases
- Manufacturing Techniques
- Mother-Daughter Series
- Myths & Misunderstandings
- Napier 1920s Jewelry
- Napier 1930s Jewelry
- Napier 1940s Jewelry
- Napier 1950s Jewelry
- Napier 1970s Jewelry
- Napier 1990s Jewelry
- napier bracelet
- Napier Trademarks
- Necklaces
- Newsletter
- Pins
- Political Jewelry
- Press & News
- Prystal
- Quick Reference Guide
- Rings
- The Napier Co. History
- Tobacciana
- Trinket Boxes
- Uncategorized
- Vintage Media
- Wartime Manufacturing
July 26, 2021
In the 1930s, the selling philosophy of The Napier Co. was that jewelry needed to have a “promotion story.” According to the company, pieces needed to […]
March 27, 2021
Did you know that Napier not only produced fashion jewelry, but had 14k jewelry in its line? This and other interesting information can be found in […]
August 9, 2020
Another example of Napier product placement as featured in the September 1963 issue of “Woman’s Day.” The editorial was titled, “High Fashion Knits.” Shown here is […]
August 8, 2020
In the first half of the 20th century, The Napier Co. used product placement to obtain exposure with little to no marketing expense. Napier lent jewelry […]
April 15, 2014
In the 1980s, as department stores turned to jewelry manufacturers to offer more competitive pricing, a new trend emerged within the industry. Trifari, Monet, 1928, and […]
May 14, 2012
True Facts About Napier’s Commencement Date 1875 or 1878? Since the 1930s, The Napier Co. had maintained the company commenced in 1875. However, for over 50 […]